WebsitesAI TeammatesAEO
AI teammate Configured for business.
Auburn, Indiana
Websites that bring in business. An AI teammate that helps you handle it — set up around how your business actually works, ready on day one.
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INTRODUCING / AI TEAMMATES
Business coming in.
Busywork going out.
Your website brings in business. Your AI teammate helps you handle it.
Organize inquiries, prepare follow-ups, and make routine office work lighter—with clear approvals and a real person helping you get set up.
Meet your next advantageOur Services
Websites, AI teammates, and the marketing work that keeps both of them busy — scoped to what your business actually needs.

Web Development
Custom websites and web applications built with cutting-edge technology to deliver exceptional user experiences and drive business growth.
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AI Consulting
We don't just talk AI — we build it. Let a founder who understands small business help you navigate the AI landscape.
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Paid Ads Management
Get customers immediately with targeted ads on Facebook, Google, Instagram, LinkedIn, TikTok — and emerging AI platforms. Every dollar tracked and accountable.
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E-Commerce Solutions
Powerful e-commerce platforms that drive sales, manage inventory, and deliver seamless shopping experiences.
Learn moreAI Solutions
Harness the power of artificial intelligence to automate processes, gain valuable insights, and create personalized customer experiences.

Digital Marketing
Data-driven marketing strategies that increase visibility, engage your target audience, and convert visitors into loyal customers.

Answer Engine Optimization
Get featured in ChatGPT, Perplexity, and AI Overviews. Dominate zero-click search.

SEO
Comprehensive search engine optimization that improves rankings, drives organic traffic, and increases online visibility.

Content Creation
Compelling content that tells your story, engages your audience, and drives action—from fully human-written to AI-assisted options.

Website Design
Beautiful, user-centric website designs that captivate visitors and drive conversions through exceptional visual experiences.

Branding & Design
Strategic brand identity and design that captures your essence, differentiates you from competitors, and resonates with your audience.

Digital Strategy
Comprehensive digital transformation strategies that align technology with your business goals for sustainable growth.

Conversion Optimization
Data-driven optimization strategies that turn more visitors into customers through systematic testing and improvement.

ROI Reporting
Clear, actionable insights that prove the value of your digital investments with comprehensive analytics and reporting.

Why Choose Us
Our approach combines innovation, expertise, and a commitment to your success
Local Expertise
Based in Auburn, 25 miles from Fort Wayne, with clients across DeKalb, Allen, and Steuben counties. We know the local market because we live here.
Model Routing, Explained
Your AI teammate runs on open tooling (OpenClaw and Hermes), with model routing that picks the cheapest model that can do the job right. You see the bill, not a black box.
Results You Can Measure
Every project includes analytics setup and reporting. You'll see exactly how your website performs—traffic, leads, conversions—not just vanity metrics.
You Work With the Founder
Hey Button is founder-led. You talk to Lucas directly, from the first call to launch and after—no account managers, no handoffs, no runaround.
Everything Connected
Website, SEO, ads, and analytics all built to work together. No patchwork of disconnected tools—one cohesive system you actually understand.
We Answer the Phone
Need a quick update? Have a question? Call or text 260.573.8616. Real humans, same day response, no ticket systems.
Frequently Asked Questions
Common questions small business owners ask before hiring an AI teammate
- How much does an AI teammate from Hey Button cost?
- It depends on what you need it to do, so we quote after an intake conversation about your business — not off a price list. Pricing is structured as Stitch (one-time setup) plus Mend (ongoing care), and any connected-service or usage costs are spelled out before you commit. Start the questionnaire at heybutton.ai/start for a quote.
- What can't an AI teammate do?
- It doesn't replace your judgment on business decisions, and it doesn't act outside the access level you set — read-only, draft-and-approve, or full. It can make mistakes, which is why every setup starts narrow, with clear approvals, and expands only once you've seen it work on real examples.
- Is my business data safe with Hey Button?
- You choose what your teammate can see and do up front — read-only, draft-and-approve, or full access — and nothing goes out without the approval rules you set. We tell you plainly what the setup is built on so you know exactly where your data goes, rather than taking that on faith.
- What is Hey Button's AI teammate built on?
- Hey Button configures your teammate on open AI tooling (OpenClaw, with Hermes handling automation) rather than a proprietary black box. The value we add is business-first configuration: the intake questionnaire, access levels, model routing, and a client portal — not a secret algorithm.
- Which apps and tools does an AI teammate work with?
- We check your actual tools during setup — email, scheduling, CRM, forms, and the channels you already use to chat with customers — and connect what's feasible. We tell you what will and won't work before promising a connection, instead of assuming every tool is supported.
- Does it work on iPhone and Android?
- Yes. Your AI teammate shows up where you already chat — text, iMessage, or the apps you use day to day — on both iPhone and Android, plus a client portal you can check from any device. We confirm your exact setup during the Stitch (setup) phase.
- Can I cancel anytime?
- Yes. Mend (ongoing care) is month to month with no long-term lock-in — if your teammate isn't earning its keep, you can cancel. The one-time Stitch setup fee covers configuration work already done and isn't refundable once setup is complete.
- How is Hey Button different from hiring a web design agency?
- A typical agency builds a website and moves on. Hey Button builds the website and configures an AI teammate to help you run what comes in — organizing inquiries, preparing follow-ups, and handling routine office work, with you approving what it sends. It's founder-led, based in Auburn, Indiana, so you talk to the person doing the work.
What Our Clients Say
Success stories from businesses we've helped transform
Hey Button created me a very professional and very easy to use website, that has completely changed my business. Because of the work that Lucas did with my website my business has taken off!! He is very professional and easy to work with and would highly recommend him to anyone who is looking to have an effective website built.
Working with Lucas Button has been great. He's doing more than just handling the website for Factory Direct Home Center; he helped us build a marketing plan that actually makes sense for our specific business. Lucas really took the time to understand the manufactured home industry and what our customers need. He's using modern tools and strategies, including AI, in a way that's practical and effective for us. He's professional, responsive, and always has solid ideas. If you're looking for someone who will be a real partner in growing your business, not just a web developer, I highly recommend Hey Button.